Brand Shop:
Increase your advertising opportunities

Make a lasting impression: create your own tailored marketing materials to match your corporate design

Our Brand Shop module is your partner for professional marketing. Now you can create automated, professional marketing materials to match your company’s corporate design, from commercial documents to product brochures – saving you precious time and money. Brand Shop is a truly innovative marketing tool that combines a media asset management tool, online store and online document editor in a single piece of software.

 

 

6 GOOD REASONS FOR THE BRAND SHOP

  • Boost your marketing prospects:

    With Brand Shop, you can create professional, tailored marketing materials in minutes

  • Productive on the go:

    Design simple promotional material with your smartphone or PC and order it via the shop system

  • Enjoy high usability:

    Our Brand Shop module is fun and easy to use without graphic design Knowledge

  • Create an instant snapshot of your materials:

    Using the Brand Shop 3D Simulator, you can visualise your marketing materials directly in your desired Environment

  • Reduce inefficient communications:

    By automating workflows with our Brand Shop solution, you can reduce unnecessary back-and-forth on file coordination and approval - so you can save your time and money

  • Benefit from seamless data exchange:

    Perfectly aligned connectivity between MAM, PIM, Magento web shop and Chili Publish Editor

  • Web to Print Platform
  • Corporate Design
  • customization
  • independently

The basic functions of the brand shop

 

 

  • Web2Print: create your own tailored marketing materials

    Quickly and reliably create print-ready marketing materials in your browser with our easy-peasy Brand Shop module – all without additional design programs or licences. How does it work? Imagine that you’re the marketing director for a DIY store that advertises its products throughout Germany each month using print and online product brochures. Instead of hiring a communications agency or graphic designer for each new brochure, you can simply create brochures yourself in your browser. Import different templates to match your corporate design, tailor each marketing document – from business cards to flyer copy – and finalise your new materials at the click of a button. You’ll then have a print-ready PDF that you can use online or in print to advertise your products. As the 4ALLPORTAL Media Asset Management tool is fully integrated into the Brand Shop module, you can also access all your pictures and graphics (e.g. product images) and insert them into your marketing materials with ease. Thanks to Brand Shop’s product information management tool, you can also automatically save product data for individual items in marketing brochure templates.

  • Reduce inefficient communications through automated workflows

    Anyone who has to create a new marketing brochure needs to organise lots of different people at once. The graphic designer will create a layout design, the photographer will take suitable photographs, the Marketing team will write winning copy, the Head of Marketing will approve the creatives and the printer will print and distribute the brochures – and more people are probably involved along the way. This makes project coordination a difficult and time-consuming task. Our Brand Shop module will help to reduce your workload and automatically organise workflows and approval processes from a single, centralised system. As a result, photos, text and layout drafts only have to be added to Brand Shop once by a brand administrator. Then, advertisers – such as the regional branches of a nationwide DIY store – can adapt the draft template to their local market. In no time at all, you’ll have a finished marketing brochure – without having to go through several rounds of organisation and approval by email or phone.

  • “With the 4ALLPORTAL and digital asset management module, we finally have a central system that can be accessed by different departments as a data source. This allows us to maintain consistency in our use of image materials – guaranteed. As a result, the 4ALLPORTAL is an essential part of our workflow today. In Cross Media, we’ve also found a partner with an in-depth understanding of our processes and who offers dependable support.”Ines Schwender, Team Manager Advertisement, H. Vollmer GmbH
  • “Cross Media used the 4ALLPORTAL to help us structure our media data and manage it from a central location. The software is well-designed and very user-friendly, and the service was always professional. Cross Media always had expert answers to our trickiest questions and problems. If we had to do it all again, we would still choose Cross Media!”Janine Blechschmidt, Projekt Management Advertisement, Production & Graphic, Berlin Tourismus & Kongress GmbH
  • “We were looking for a product that’s fast, can be connected directly to InDesign and isn’t licensed per user. That’s exactly what we found in the 4ALLPORTAL and MAM module from Cross Media. It was also important for us to establish good contact with the provider, so that our product feedback would be taken on board and we’d be treated as more than a number. We found this and more in Cross Media.”Sven Feurer, Brand Manager, Schindler Aufzüge AG + Pascal Monnerat, Marketing Services, click it AG

  • Design your own online store

    Alongside its digital asset management and document editing features, our Brand Shop solution enables you to design your own online store. Tailor your online store to your company’s corporate design or let us design it for you based on your own unique criteria. Use tile view to get a quick overview of your marketing materials, including flyers, banners and business cards, and store detailed product descriptions and view enlarged images of your marketing products using the zoom function. You can send ordered items directly to your in-house printer or export them as a print-ready PDF. You can also set up Brand Shop user budgets to help you keep control of your costs. Finally, interfaces will allow you to link different IT systems, including ERP, CRM and SAP. Of course, our Brand Shop online store feature is mobile friendly and responsive, allowing you to order your marketing materials quickly and easily on the move.

  • Visualise your marketing materials in 3D

    Present your idea in a 3D setting to better illustrate how your print materials will interact with the environment. You can add your print items to 3D objects like cans, pens and bottle openers or to packaging materials like boxes or packages. Alternatively, you can create animations for your packaging or print objects to present folding materials more clearly and vividly to end users. Thanks to 3D visualisation, you’ll get a hyper-realistic view of your marketing materials, allowing you to better calculate their potential impact.

Free advice

Do you want to learn how to use our Brand Shop more efficiently? We’d be happy to advise you! Apply now for a free initial consultation incl. a tailored quote.

 

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